Mandarin Proficiency Level

   The preliminary results of the survey on the interactive prototype show positive feedback from all participants. Although the sample size of fifty respondents represent a small cohort for analysis, the data provides an insight into the positive responses to the "cultural" communication of the design approach using icon/symbol and visual metaphor as tools to represent cultural significance.

   In terms of icon/symbol design, the overall results from the respondents in the five levels of Mandarin proficiency signified that the higher the Mandarin proficiency level, the better the respondents could distinguish the fusion between "Eastern" and "Western" visual styles, and recognize Chinese historical/traditional traits in the animated digital icons. The majority of the respondents acknowledged that Chinese historical reference was a design feature when designing for cultural significant interfaces. However, respondents from all levels of Mandarin proficiency displayed varied opinions with regards to using digital icons as connections to their familiarized lifestyles.

   Respondents from the five Mandarin proficiency levels demonstrated various mean opinions when responding to the metaphor concept in relation to the user's socio/cultural expectations as well as a recognizable and familiar lifestyle. It can be interpreted from the data that the respondents opted for the metaphor of the eclectic street life as a visual solution regardless of their Mandarin proficiency levels. Responses to the metaphor of the "Eastern" and "Western" cultural mix of the interface demonstrated that the higher the Mandarin proficiency level, the better the user could relate to the visual stimulus.